Black women spend an estimate $7.5 billion annually on beauty products, shelling out 80% more on cosmetics and twice as much on skin care as their non-black counterparts. Yet, they’ve been grossly underserved by the cosmetic industry throughout history.
This is why CocoaShea was created. The goal was to ensure that African American women have the products necessary to combat common skin issues we face.
This page will be used to provide educational resources, DIY skincare, and mentorship opportunities in the near future.